Since 1989, the Jeux du Commerce, the largest academic competition in Eastern Canada, has aimed to strengthen ties between the next generation of managers and the business world. It allows undergraduate students to compete with their peers in a friendly and supportive atmosphere, across five components: academic, social, sports, participation, and contribution.

The event also fosters collaboration among participants, stimulates initiative, and promotes excellence in a spirit of healthy competition. Numerous stakeholders are involved: delegation members, coaches, chaperones, volunteers, judges, business people, and many more.

The prevailing spirit is one of teamwork, sharing, and learning. Each edition thus contributes to shaping a generation of committed leaders, ready to make their mark in the business world.